Our mission
We help tell the full story of your wine, plain and simple.
After working at several wineries, wine shops, restaurants and even a few harvests, we understand how much goes into each bottle, and our goal is to share that to help deepen the connection between the customer and your wine.
We help tell the full story of your wine, plain and simple.
After working at several wineries, wine shops, restaurants and even a few harvests, we understand how much goes into each bottle, and our goal is to share that to help deepen the connection between the customer and your wine.

The process
We make it easy.
Our sommeliers work with you and your team to construct each profile, making it as accurate is possible. Once the wine is bottled, we taste and analyze each wine without relying on any AI or algorithms to populate information. The goal is to provide the customer with a profile made from 3 perspectives:
Bringing those together, ahsomm presents the customer with all the information they need right on the bottle, making it easy to understand the wine better whether they’re in a wine shop or sipping at home.


The process
We make it easy.
Our sommeliers work with you and your team to construct each profile, making it as accurate is possible. Once the wine is bottled, we taste and analyze each wine without relying on any AI or algorithms to populate information. The goal is to provide the customer with a profile made from 3 perspectives:
Bringing those together, ahsomm presents the customer with all the information they need right on the bottle, making it easy to understand the wine better whether they’re in a wine shop or sipping at home.
Why ahsomm?
Why ahsomm?
Wine is intimidating. We fix that.
As the demand for transparency continues to grow, ahsomm can help your wines stand out from the crowd. People tend to buy what they understand, and by placing engaging profiles right on the bottle, we help familiarize your wines to connect each customer to your story.
No ratings, just storytelling.
Our profiles act as a “digital label” with unlimited space to help get your message out. It’s designed to be an extension of the producer’s vision, and not a third party rating system. All content is subject to the producer’s approval.
Wine is intimidating, we fix that.
As the demand for transparency continues to grow, AHsomm can help your wines stand out from the crowd. People tend to buy what they understand, and by placing easy to understand profiles right on the bottle, we help familiarize your wines to help connect each customer to your story.
No ratings, just story telling.
Our profiles act as a “digital label” with unlimited space to help get your message out. It’s designed to be an extension of the producer’s vision, and not a third party rating system. All content is subject to the producer’s approval.

Who we are
Phil Sellery

Court of Master Sommeliers – Certified
WSET III – Distinction
French Wine Scholar – Highest Honors
Italian Wine Professional – Honors
Michael Burns

Wine Operations Manager – Ran two of the biggest off-premise wine programs in
Massachusetts
WSET III – Merit
Rebecca Vallas

Rebeccas is our go to for all things comms, strategy, cats, and sparkling wine.
Who we are

Phil Sellery
Court of Master Sommeliers – Certified
WSET III – Distinction
French Wine Scholar – Highest Honors
Italian Wine Professional – Honors

Michael Burns
Wine Operations Manager – Ran two of the biggest off-premise wine programs in
Massachusetts
WSET III – Merit

Rebecca Vallas
Rebecca is our go to for all things comms, strategy, cats, and sparkling wine.
Ask us anything
Nope. AHsomm profiles are web-based, which means customers can access these profiles without having to download an app or login anywhere.
We don’t use AI or algorithms, so the information on each profile comes straight from the producer and our analysis.
Soon! We’re building a database to help connect you with wines you like.
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